Download the Full Report (PDF): How Communicators Can Help Manage Disinformation in the WorkplaceDownload the Press Release: The Institute for Public Relations Unveils Research Findings on how Communi ... more
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The Bipartisan Policy Center examined who the public trusts to deliver information about how to vote, election administration, and election results. A survey of over 2,155 registered voters across the ... more
Dr. Kristina A. Wald and colleagues examined peoples’ interest in discussing important – but potentially divisive – topics. They also studied how interest is guided by expectations of how po ... more
Muck Rack examined PR professionals’ salaries and hours worked. An online survey of 1,034 PR professionals was conducted from March 31 – April 25, 2023. Key findings include: –The typica ... more
Business success is predicated on understanding the key levers of influence. After all, Influence, by definition, is the ability to affect the behavior of others in a particular direction, leveragin ... more
This summary is provided by the IPR Behaviorial Insights Research Center. Dr. Andrew J. Vonasch and colleagues examined phantom costs, or hidden costs, and how they can drive peoples’ judgments, ... more
Alethea examined how disinformation tactics are being used in social media to influence individuals. Specifically, Alethea studied X (formerly Twitter) accounts that they believed were being leveraged ... more
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IPR is featuring research and some of the many AAPI pioneers who have impacted the world today in celebration of AAPI Heritage Month. Pew Research Center examined the attitudes and views of Asian Amer ... more
The Conference Board analyzed job satisfaction among U.S. workers based on their perceptions of their current role and workplace environment. An online survey of 1,699 working adults was conducted fro ... more